
Designer, artist, and writer born and raised in Hong Kong. Moved to UK about 8 years ago. In 2019, I witnessed the socio-political changes in Hong Kong from afar and decided to break off from my decade-old visual communication and interior design practice and become a visual artist and theatre designer. My work explores how society, culture, and creativity shape our identities and experiences. I challenge conventional perceptions of reality and invite viewers to question their own assumptions. Co-founder of Hidden Keileon, an artist-led collective fostering new ways of dealing with old impasses in radical and revolutionary creative art forms.
Some of my notable artworks include "Paradoxical Gasp", "Dream in the Rain", and "Minute Moonshine". I am also the lead curator and author of the political art book "Umbrella Uprising" which has been featured by prominent media outlets such as Libération, South China Morning Post, Hong Kong Free Press, and Stand News. My visuals and theatre works have been presented at organisations such as Edinburgh Fringe, Factory International, VAULT Festival, British Library, Streatham Space Project London, Old Fire Station Oxford, Marlowe Theatre Canterbury, the Omnibus Theatre, Migration Museum, Tai Kwun Hong Kong, Goldsmiths CCA, and Whitechapel Gallery.
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Publication
2021
Protest art archival project. Sold over 7000+ copies internationally.
Produced, curated, designed and published by Jeffrey Choy
Recent Works
2023
Video designer ‘Let Your Hand Sings In The Silence’,
Collaborative Performance by Projekt Europa
Produced in association with The Marlowe Theatre
2023
Projection visuals and design ‘Bitter Moves Sweet Truths’ (2023)',
Experimental Immersive Performance
Supported by Arts Council England, Shortlisted for Untapped Award 2023
2023
Projection Designer ‘Siapa Yang Bawa Melayu Aku Pergi? (Who Took My Malay Away?)',
Lecture-performance by Mohamad Faizal Abdullah & Nur Khairiyah
Vaults Festival 2023, Edinburgh Festival Fringe 2023
2022
Visual Artist ‘Paradoxical Gasp’,
Experimental Immersive Performance Event
Supported by Bloomsbury Festival, Arts Council England and Wellcome Collection
2022
Installation Artist ‘Dream in the Rain’,
Activist art exhibition
Supported by Papergang Theatre at Omnibus Theatre
2022
Projection Visual Designer ‘Bitter Moves Sweet Truths’ (2022),
Experimental theatre project
Streatham Space Project, London and Old Fire Station, Oxford
2021
Graphic design and Photographer, ‘Radio Neighbourhood’,
outdoor dance and radio drama with Hidden Keileon, Bloomsbury Festival, Deptford X,
Bow Arts, British Library, Migration Museum, Omnibus Theatre, the Albany
2021
Visual Artist and Set Designer, ‘Minute Moonshine 痴線一分鐘’ (2021)
Experimental theatre and ARG
Tai Kwun Hong Kong 2021
Professional Experience
2022
2021
2020
2019
2019
2019
2018
2018
2018
2015
2014
Digital Designer, Live Consultancy Ltd.
Director, BacDrop Studio Limited
Brand Graphic Designer, Lee Kum Kee Europe Ltd.
Project Editor, Pace Publishing Inc. Limited
Visual Developer, Design Media Publishing UK Ltd.
Interior Designer, Haley Mclane Ltd.
Architectural Visualiser, Trolliet Design Studio
Interior Designer, Bentheim London
Virtual Space Designer, Art-News HK
Graphic & Web Designer, Imation Hong Kong Ltd.
Education
2017
2015
2013
BA in Interior Architecture (First-class honours), Middlesex University
Higher Diploma in Interior Design, Hong Kong Design Institute
Associate Degree in Social Science (Attended), HKU SPACE